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2007 June Archive at Inside ontheinside.info

Monthly Archive for June, 2007

More Amy Sedaris

Amy Sedaris will be on The Late Late Show on Friday night, July 6th @ 12:30am, it says here.

And here’s an extra, silly, photo from our shoot:

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Amy Sedaris is ontheinside

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All this week, you’ll be treated to neighborhood recommendations from 14-year West Village resident Amy Sedaris. Here’s her June 7th appearance on Letterman—a couple days after we interviewed her for OTI.

And here’s part 2 of the Letterman piece.

Also, we welcome Larissa with her first bio piece for OTI. Thanks Larissa!

The virtual universe expands too

I came across this video on Techcrunch the other day. I had posted about streetview a couple weeks back, showing a street-level zoomable shot of our office entrance.

Seems it’s only a matter of time before you can walk around actual streets on your computer and interact with other virtual people strolling around. You can obviously already do that in Second Life etc.

Lots of companies are mapping actual street. See Photosynth Project or Everyscape.

Also, the New York Times has a cool article comparing real people and their virtual aliases, or avatars. Check out the slideshow here.

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Real-world music application

This is one of my favorite application, so I thought I’d pass it on.

iconcertcal is a plugin that takes all the artists in your Itunes and outputs a calendar of concerts for your city.

Here’s an example: these are all the upcoming NYC shows of artists I listen to,iconcert-cal.png

You can download it for both mac and pc. And it’s free. Enjoy!

Loreley

We had Loreley on yesterday. They put us up on their homepage, always nice to see OTI getting cred and making the businesses happy.

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Doug Jaeger this week

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Doug Jaeger is our OTI personality this week. Here is the full brandweek article for which he made the cover two months ago.

Also, thehappycorp mention us in their blog here.

Online Advertising still going up

Q1 2007 experienced a record $4.9 billion spending in online advertising as reported here by Brandweek. Comes out to a 26% increase over the same quarter last year.

Also interesting article here about online metrics calculations. Ajax and video streaming are making pageviews obsolete to track users engagment with a website. Nielsen and ComScore are looking to improve data information for marketers to better determine how to target users and spend their money online.

Time spent on a site and number of visits will be used as more relevant measures, instead of number of total hits.

Good for us, as we don’t get any additional hits for our photos since the page doesn’t reload (the photos pop up instead).